{"id":12860,"date":"2024-06-19T04:15:01","date_gmt":"2024-06-19T04:15:01","guid":{"rendered":"https:\/\/www.yonyou.com.mx\/customer-stories\/want-want-china\/"},"modified":"2025-05-09T05:31:21","modified_gmt":"2025-05-09T05:31:21","slug":"want-want-china","status":"publish","type":"customer-stories","link":"https:\/\/www.yonyou.com.mx\/en\/customer-stories\/want-want-china\/","title":{"rendered":"Want Want China"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12860\" class=\"elementor elementor-12860 elementor-1939\" data-elementor-post-type=\"customer-stories\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b054e52 e-con-full e-flex e-con e-parent\" data-id=\"b054e52\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-8d08f67 e-con-full e-flex e-con e-child\" data-id=\"8d08f67\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d00bc4 elementor-widget elementor-widget-heading\" data-id=\"1d00bc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">About Want Want China<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c232b1 elementor-widget elementor-widget-text-editor\" data-id=\"1c232b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Want Want is a well-known brand in Asia. They are also the maker of Wang Zai rice crackers and flavored milk. As a traditional manufacturer and seller of snacks and beverages, Want Want saw the need to transform their business model, reshape brand position, and reach out to the younger generation. Thus, they transformed into a retailer, creating a series of WangZai stores (also known as Wangzai Club) selling exclusive snacks that cannot be purchased elsewhere. In less than 6 months since the first store launch, they have expanded to over 100 stores around China.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ca1a199 e-con-full e-flex e-con e-child\" data-id=\"ca1a199\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2088d5e e-con-full e-flex e-con e-child\" data-id=\"2088d5e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6e3fef0 elementor-widget elementor-widget-image-box\" data-id=\"6e3fef0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Industry<\/h3><p class=\"elementor-image-box-description\">Retail<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d401533 e-con-full e-flex e-con e-child\" data-id=\"d401533\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9ba6964 elementor-widget elementor-widget-image-box\" data-id=\"9ba6964\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Region<\/h3><p class=\"elementor-image-box-description\">Multi Region<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e0b5695 e-con-full e-flex e-con e-child\" data-id=\"e0b5695\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-67a8383 elementor-widget elementor-widget-image-box\" data-id=\"67a8383\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Company Size<\/h3><p class=\"elementor-image-box-description\">50+<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dec7d8b elementor-widget elementor-widget-heading\" data-id=\"dec7d8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">The Challenge<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09a5756 elementor-widget elementor-widget-text-editor\" data-id=\"09a5756\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Revamping Retail: Streamlined Membership, Enhanced Promotions, and Real-Time Data Control<\/h3>\n<ul>\n<li>Membership management for online and offline processes are not unified<\/li>\n<li>Lack of promotional activities in offline stores and weak customer spending power<\/li>\n<li>Operating data of stores in a different region cannot be controlled in real-time<\/li>\n<li>Difficult to formulate sales strategy in a timely manner<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00fdf3a elementor-widget elementor-widget-image\" data-id=\"00fdf3a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"475\" src=\"https:\/\/www.yonyou.com.mx\/wp-content\/uploads\/2024\/07\/retail-solution-roadmap-1024x475-1.png\" class=\"attachment-full size-full wp-image-11218\" alt=\"\" srcset=\"https:\/\/www.yonyou.com.mx\/wp-content\/uploads\/2024\/07\/retail-solution-roadmap-1024x475-1.png 1024w, https:\/\/www.yonyou.com.mx\/wp-content\/uploads\/2024\/07\/retail-solution-roadmap-1024x475-1-300x139.png 300w, https:\/\/www.yonyou.com.mx\/wp-content\/uploads\/2024\/07\/retail-solution-roadmap-1024x475-1-768x356.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Yonyou New Retail Roadmap<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ae1180 elementor-widget elementor-widget-heading\" data-id=\"0ae1180\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">The Solution<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dbacb2 elementor-widget elementor-widget-text-editor\" data-id=\"9dbacb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Yonyou New Retail: Streamlining 4Ps, Integrating Channels, and Enhancing Membership with U-Retail, U-Mall, U-Member<\/h3>\n<p><em>Introduction of Yonyou New Retail solutions \u2013\u00a0<strong>U-Retail, U-Mall, U-Member<\/strong><\/em><\/p>\n<ul>\n<li>Easy management of the 4Ps: product, promotion, price, place<\/li>\n<li>Ability to view sales, reservations, returns, exchanges for online &amp; store across different regions easily<\/li>\n<li>Integrated front, middle and backend systems to ensure unified transmission of data<\/li>\n<li>Marketing promotion can be easily replicated regardless of marketing channel<\/li>\n<li>Dashboard feature with real-time data to enable decision making<\/li>\n<li>Membership management (U-Retail solution) that provides same features\/promotions for online\/store purchases; trackable<\/li>\n<\/ul>\n<p>Related Link:\u00a0<a href=\"https:\/\/www.yonyou.com.mx\/solutions\/o2oecommerce\/\" target=\"_blank\" rel=\"noopener\"><em>https:\/\/www.yonyou.com.mx\/solutions\/o2oecommerce\/<\/em><\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Want Want is a well-known brand in Asia. They are also the maker of Wang Zai rice crackers and flavored milk. As a traditional manufacturer and seller of snacks and beverages, Want Want saw the need to transform their business model, reshape brand position, and reach out to the younger generation. Thus, they transformed into a retailer, creating a series of WangZai stores (also known as Wangzai Club) selling exclusive snacks that cannot be purchased elsewhere. In less than 6 months since the first store launch, they have expanded to over 100 stores around China.<\/p>\n","protected":false},"featured_media":11246,"template":"","customer-category":[76],"class_list":["post-12860","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry","customer-category-retail-en"],"_links":{"self":[{"href":"https:\/\/www.yonyou.com.mx\/en\/wp-json\/wp\/v2\/customer-stories\/12860","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yonyou.com.mx\/en\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"https:\/\/www.yonyou.com.mx\/en\/wp-json\/wp\/v2\/types\/customer-stories"}],"version-history":[{"count":0,"href":"https:\/\/www.yonyou.com.mx\/en\/wp-json\/wp\/v2\/customer-stories\/12860\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.yonyou.com.mx\/en\/wp-json\/wp\/v2\/media\/11246"}],"wp:attachment":[{"href":"https:\/\/www.yonyou.com.mx\/en\/wp-json\/wp\/v2\/media?parent=12860"}],"wp:term":[{"taxonomy":"customer-category","embeddable":true,"href":"https:\/\/www.yonyou.com.mx\/en\/wp-json\/wp\/v2\/customer-category?post=12860"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}